Havas Commerce - 📌 𝙝/𝙘𝙤𝙢𝙢𝙚𝙧𝙘𝙚 𝙉𝙚𝙬𝙨𝙡𝙚𝙩𝙩𝙚𝙧 IKEA's new international “Fortune Favours the Frugal” campaign promotes green living. The TV campaign opens with an enormous meteor made up of thrash hurtling towards the
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